It never ever shouted about flavour or energy; it implied style and discernment. It was a manufacturer for that theatre foyer, not the dusty trail; for that jazz club, not the dive bar. This deliberate, very carefully carved niche authorized Du Maurier to thrive, not by out-muscling its opponents, but by out-classing them.If you want range,… Read More

From its star-studded origins with Sir Gerald du Maurier to its groundbreaking purpose in introducing the filter cigarette, and eventually, its silent surrender to world basic packaging legislation, the journey on the Du Maurier brand name is really a abundant, multifaceted narrative.The brand name pioneered the hinged-lid cardboard box, no… Read More